Dow to showcases its innovative and effective solutions for packaging industry at Interplastica 2015

Dow’s Packaging and Specialty Plastics business are exhibiting again at Interplastica 2015, the international trade fair for plastics and rubber, in Hall 1 at Stand IC22 from 27th -30th January 2015. The team from Dow will be available to discuss the latest innovations, solutions, issues and trends in packaging and plastics, for customers in Russia and the wider regional market.

Guests will be introduced to a variety of different topics at the Dow stand, and will be encouraged to listen in as the Dow specialists take them on a brief journey into the world of innovative packaging. The specialists will be delivering a series of PackTalks – short presentations designed to give customers and other interested parties, a brief glimpse into the innovative spirit of Dow and how the team can best inspire and work with customers in developing their packaging and plastics solutions.

The PackTalks will explore the food packaging industry in Russia, and in particular some of the new cost efficient and exciting solutions for flexible packaging as well as looking at sealants and seal integrity. Their specialists will demonstrate key film requirements for cargo transportation and how stretch wrap resins deliver packaging effectiveness. Dow Adhesives’ business will focus on packaging, textile and non-woven adhesives, their broad portfolio and the market trends, opportunities and issues in Russia. Dow’s innovation center PackStudios, is also on the agenda, which is a capability available to customers and value chain partners to accelerate packaging application projects through a global network of labs, experts and testing. Finally PacXpert – otherwise known as the smart bottle, will depict the move away from traditional rigid to flexible packaging and how this uses less space, reduces waste and enhances convenience.

Grant Fisher, sales director for Central and Eastern Europe for Dow comments, ““We have made significant investment and participation at Interplastica, which reinforces our ongoing commitment to Russia and this region.” He continues, “It underlines our goal to be the go-to supplier in Russia, with whom to invest and collaborate in finding the right solutions for your business.” Fisher also points to Dow’s commitment not just to their customers in Russia, but to the whole value chain involved in packaging. “Our ability to innovate starts with our experts working on the right projects and with the latest technology to hand. It is not just about our inherent passion for science – but through a close relationship with packaging institutes, universities, industry experts, our customers and brand owners, that we are constantly developing innovative products which address our collective need for better packaging.”

Source: Dow