Styron Automotive is dedicated to creating high-performance plastics

Styron Automotive is dedicated to creating high-performance plastics that meet the highest requirements for the automotive industry. With a longstanding history of collaborating together, German car manufacturer Audi is the best testament to this commitment. In their latest model the Audi Q3, Styron once again hit the mark with a premium solution, PULSE™ GX50, a high-quality and economical material blend of PC and ABS developed by an experienced team of Styron researchers in Terneuzen, the Netherlands.

Styron’s most recent success story is PULSE™ GX50. A member of Styron’s PULSE™ family, PULSE™ GX50 has obtained its first commercial application in the Audi Q3 only a year after introducing it to the market. PULSE™ GX50 engineering resin offers a more economical mixture of PC and ABS for interior parts with outstanding performance features resulting in the ideal choice for car manufacturers like Audi.

Styron Automotive understands the industry’s needs and PULSE™ GX50 is the perfect example. Working closely with Audi, Styron Automotive was able to fulfil the OEM’s requirements by addressing their specifications and meeting their target cost. In comparison to Styron’s PULSE™ A35-105, an engineering resin that has exceptional impact strength even at low temperatures, PULSE™ GX50 is a more economical alternative due to its lower ratio of polycarbonate to ABS blend. As a result, a finished part made of PULSE™ GX50 is approximately 3% lighter and 7% cheaper than the same part produced by PULSE™ A35-105. Offering this cost-effective solution allows OEMs like Audi to meet the industry’s demand for lightweight, robust and durable materials without compromising quality, performance and cost.

Every car manufacturer knows that high temperature resistance is an essential feature for automotive parts, Audi is no exception to the rule. PULSE™ GX50 fulfills this condition and goes a step further by offering high impact strength at low temperatures while maintaining a tailor made heat distortion resistance. PULSE™ GX50 meets converters’ down gauging needs by allowing easy flow for a smooth and highly productive injection moulding process. The product’s odor and carbon emission are very low, which is an important attribute for interior components. PULSE™ GX50 is designed for the production of a variety of high quality interior parts including mid consoles, lower instrument panels, glove boxes, vents and trunk trims.

Meeting car manufacturers’ color requirements for specific brands and models can be challenging, but not for the Styron Color Group. Mastering the art of tailor-made solutions, the Styron Color Group understands that colors go beyond pigments, they convey a brand, a style and a preference. For Audi, two specific colors were designed to meet their requirements, truffle beige and soul. In Audi’s latest model, the Audi Q3 features a range of Styron’s premium products for a variety of interior applications. In Audi’s latest model, the Audi Q3 features PULSE GX50 in the following interior tray:

As a global company, Styron delivers commercially available solutions worldwide and PULSE™ GX50 is one of them. Working with car manufacturers, Styron Automotive ensures part consistency for all of their models across their global platforms. For Audi, this is especially important as they currently produce the new Audi Q3 in Marotell, Spain, and will eventually produce them in China and India. Styron Automotive fits the Audi footprint and remains next to them in every step of the way by guaranteeing the same quality and same specifications worldwide. Staying committed to cross-country standardization, anticipating the industry’s needs and staying abreast with the most innovative materials and technology, positions Styron as a leading supplier of premium solutions for the automotive industry.

Styron Automotive will continue to develop breakthrough solutions for premium quality interior and exterior automotive components, in close collaboration with the automotive industry.

Source: Styron Automotive