Dow Introduces First Bio-Based Plasticizers for Wire and Cable Applications
Dow Wire & Cable, a business unit of The Dow Chemical Company ("Dow"), signaled a groundbreaking advance in sustainable chemistry by launching DOW ECOLIBRIUM™ Bio-Based Plasticizers, a new family of phthalate-free plasticizers for use in wire insulation and jacketing that are made from nearly 100% renewable feedstocks. The use of DOW ECOLIBRIUM Bio-Based Plasticizers in PVC compounds for wire applications can help cable-makers and original equipment manufacturers (OEMs) reduce greenhouse gas emissions by up to 40%* if used instead of traditional PVC plasticizers. The new plasticizers were developed to meet growing demand for more sustainable options in wiring applications such as personal electronics and appliance wiring, residential and commercial building wiring, communications and data cabling, and automotive wiring.
"We are very excited about the commercial launch of DOW ECOLIBRIUM Bio-Based Plasticizers and our ability to help cable-makers use sustainable technology to differentiate their offerings in key industries," said Jonathan Penrice, global marketing director for Dow Wire & Cable. "Our excitement stems from the use of nearly 100% renewable feedstock in the chemistry of these products and from the outcome of field trials conducted with a select group of customers. The field trials demonstrated that the new plasticizers exhibit the same performance and feel as incumbent PVC plasticizers while meeting all regulatory requirements for flame resistance."
Penrice added: "DOW ECOLIBRIUM™ Bio-Based Plasticizers are truly a breakthrough for the wire and cable industry but their introduction here is just the tip of the iceberg -- in time they will also open up differentiation opportunities for OEMs in other industries that use PVC compounds."
Dow Wire & Cable will license select cable makers to commercialize DOW ECOLIBRIUM Bio-Based Plasticizers consistent with its Dow Inside program. Cable manufacturers in the Dow Inside program are supported by Dow Wire & Cable's forward-thinking technology, versatile products and enhanced services, backed by the strength of a creative and responsive supplier that can help offer a competitive edge in a demanding industry.