INVISTA Launches Engineering Polymers Business in China

INVISTA has announced its launch of an engineering polymers business in China to meet growing industrial demand for nylon 6,6 across a range of applications.

The launch of the new business, which makes its debut at this week’s ChinaPlas 2010 in Shanghai, reflects INVISTA’s commitment to the Chinese market while supporting its objective of becoming a worldwide leader in the market development and production of nylon 6,6 for engineering polymers.

“Our customers in China will benefit from INVISTA’s global reach and responsiveness,” said Kurt Burmeister, executive vice president of INVISTA Engineering Polymers. “Whether our quality nylon product is for automotive, electrical, consumer electronics or sporting goods applications, our customers will realize value through our simplified product portfolio, economies of scale, supply integration, outstanding sourcing models and innovative supply chain logistics.”

INVISTA recently expanded its commercial and technical capabilities in the region to support its customers in China. Initially launched in North America last summer, INVISTA Engineering Polymers has introduced a unique approach of commissioning a network of reliable – and now well-established – independent compounders. INVISTA is now extending this model to China.

Through the Engineering Polymers business, INVISTA is also bringing its world-class expertise and leading technologies to respond to China’s growing demand for recycled materials. As a global leader in post-industrial recycling, INVISTA is extending its capabilities into other recycling arenas, such as post-consumer recycling. The proposed introduction of these processes aligns with Chinese policies and goals of balancing economic growth with environmental stewardship.

The Asia-Pacific region represents the largest and fastest growing market for nylon, according to market analysts. This growth is attributed in part to the region’s increasing consumption of nylon in automotive applications, which is a primary focus of INVISTA’s new product offering.

“Our vision is to develop a fully integrated engineering polymers business in China,” said Burmeister. “We’ve started from the ground up, which has given us a unique opportunity to structure our business to meet, and perhaps even anticipate, the requirements of the Chinese marketplace.”